
From August, it marks the beginning of major Indian festivals and the wedding season – back-to-back celebrations, ceremonies, poojas, presents, festivals, and festivities. Bridal stores and markets are flooded with vibrant and colourful outfits with the snazziest designs. It is a time to go bling-bling!
Beginning with Independence Day, Raksha Bandhan, Krishna Janmashtami, Teej, Onam, and Ganesh Chaturthi in August, the next few months are dotted with fun-filled festivals!
Online retail is at its peak now, with most stores putting up sales and discounts for the festive season. You name it, and they have it! The garment demands are increasing, and no one is shying from buying more. It is not just buying to fill the wardrobe, mind you! It is a time for everyone to detox their wardrobe and refill it with fresh prints, patterns, and designs to suit all occasions.
Apart from readymade garment retail stores, many boutiques have sprung up online and offline. Open your Instagram and Facebook, and you will find the choicest outfit options. Not to mention, social media influencers are promoting various brands, including their labels too.
Clothes boost the mood and bring a different kind of hormone rush during retail therapy. It sets the tone for every occasion. Whether it is children, teens, young adults, or senior citizens, the market embraces one and all with its unique colours.
Tips To look
stylish & comfortable For festivals
All Indian festivals are known for their vibrant and diverse traditions, including the beautiful outfits people wear for all rituals.

Mix & Match
Do not hesitate to mix and match different pieces from your wardrobe to create a unique outfit. Combine traditional elements like a kurta or blouse with modern bottoms or accessories.
Drape dupattas in style
If you are wearing a suit or lehenga, experiment with different ways to drape your dupatta. Try the classic over-the-shoulder drape, a front pallu style, or even wear it like a scarf for a contemporary twist.


Pair with statement jewelry
Pair your outfit with statement jewelry pieces like jhumkas (dangling earrings), maang tikka (forehead ornament), choker necklaces, statement rings or stacked bangles to add a touch of elegance and tradition.
Pre-stitched sarees
If you are not uncomfortable draping a traditional saree, opt for a pre-stitched or ready-to-wear saree. These are easy to put on and maintain the elegant look of a saree without the hassle.


Chic, comfy footwear
Indian festivals often involve a lot of walking and standing. Choose comfortable footwear like juttis, mojaris, or wedges that complement your outfit while providing comfort.
Layering
Consider layering your outfit with a stylish jacket, shrug, or cape if the weather is cooler. This not only adds a fashionable element but also keeps you warm.


Splash around with colours
Indian festivals are all about vibrant colours. Don’t shy away from experimenting with bold and contrasting color combinations to make your outfit stand out.
Hair n makeup
Your hairstyle and makeup can significantly enhance your festival look. Opt for traditional hairstyles like braids, buns, or open curls. For makeup, focus on accentuating your eyes and lips while keeping the rest of the look fresh and natural.


Comfortable fabric
Choose breathable and comfortable fabrics, especially if you spend a lot of time outdoors. Fabrics like cotton, silk, and lightweight chiffon are good options.
Belt it up
Adding a belt to your ethnic outfit can help define your waist and add a touch of modernity. It works particularly well with dresses, sarees, and lehengas.


Anarkali or long kurtas
Anarkali suits or long kurtas paired with leggings or palazzos are comfortable yet elegant choices. They offer freedom of movement and a regal look.
Saree with a twist
Try unique draping styles for your saree, such as the dhoti-saree or pant-style saree, for a contemporary and stylish appearance.


Bespoke Tailoring
Sometimes, getting your outfit tailored to fit you perfectly can make a huge difference in your overall appearance. A well-fitted outfit looks more polished and stylish.
Remember, the key is to embrace your style while incorporating elements of tradition. Indian festivals celebrate diversity, so feel free to experiment and have fun with your festival outfits. It’s time for me to rush off to get ready! Signing off with a festival wish from me to all of you: “As we light the festive lamps of hope and love, may your life be blessed with joy and prosperity.”
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Priya is a quirky writer/photographer/closet poet, and singer who has traversed a non-conventional path. As a former entertainment journalist who has worked in print and online media for a decade, Priya loves talking to people and writing their unspoken stories. She is the single parent of an 8.5-year-old son settled in Tamil Nadu and a freelance Content Consultant. Priya is also an informal mentor to parents in her local parenting network. She dreams of being an author and maybe a scriptwriter someday!
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